Ignite Creativity


	March 2011

Nissan Gets a Charge Out of Tour

Never underestimate the power of an effective engagement marketing campaign, as the Nissan LEAF drive electric tour is proving. Through March 6, the tour has made 20 stops and almost 40,000 consumers have experienced the Nissan LEAF first hand. The educational experience and ride & drive were designed by GMR Marketing. Nissan has already received more than 20,000 pre-orders of the first mass-produced, 100-percent electric vehicle (Event Marketer, Feb. 14, 2011). Learn when the drive electric tour will be in your town and schedule a test drive at: www.drivenissanleaf.com

GMR IGNITION SESSIONS

Grace Potter & the Nocturnals

It’s only fitting that Grace Potter & the Nocturnals sound is often described as “organic” because they are all about growth. During their recent visit to GMR’s Ignition Sessions, Grace discussed the ways that the band has flourished musically and in business opportunities. Watch

MUSIC 20x20

Introducing Brands to Bands

New opportunities are constantly opening up for brands to utilize music to connect with consumers. On March 16-17, GMR is bringing together some of the biggest names in brands and music for a unique, interactive workshop – Music 20x20 -- in Austin, TX., in conjunction with South By Southwest music conference (20x20.gmrmarketing.com). Even if you’re not there, contact your GMR rep to find out what music can do for your brand.

P.O.V.

A Great Place to Play Ball

As the Opening Day approaches, should marketers be wary of the impending expiration of Major League Baseball’s current collective bargaining agreement? GMR examines the key issues and lets you know if it’s still a good time to swing for the fences. Read More

GMR Marketing can help you achieve your marketing goals. To learn more about GMR’s award-winning capabilities, expertise and experience, please visit: www.gmrmarketing.com. And click here if you have any specific questions or needs.

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